Are Discount Commissions a Good Value?

    When a client asks about a discounted commission, it tells us they are focusing on their bottom line.

    Whether we’re at the stage of pricing, listing, negotiating or closing on a property, our focus is 100% on our client’s bottom line. There is truth to the saying…..you get what you pay for!

    We have confidence in the measurable value we deliver to our clients every day. Our client reviews, sales results, and reputation in the community demonstrate we get our clients the bottom line they desire.

    How we are different and how does that difference give you better results?

    More Expertise with Specialists

    Our Seller Specialists and Buyer Specialists only represent sellers or buyers, not both. So they develop specific expertise by focusing on critical areas of a real estate transition. The collective knowledge, wisdom, and experience of our team gives a depth of expertise a solo agent can’t provide.

    Too many agents try to be all things to all people. The client suffers when an agent is trying to juggle buyers and sellers at the same time. This especially true when a client is put at risk in a dual agency situation. Most brokerages in our market DO allow their agents to put clients in a precarious dual agency situation. Path & Post does not subject our clients to the inherent risk of dual agency because it benefits the agent at the expense of the client. Simply put, our clients come first.

    Proven Results from Experience

    Our experience with contract negotiations on 250 transactions per year means we understand the market and know how to make a deal work to our client’s advantage. More than half of all real estate agents are part time. The average local agent sells 3.7 properties per year. Path & Post agents average 20+ transactions per year. We have the highest producing agents of any team or brokerage in the area.

    It takes years of solid experience to develop strong negotiation skills. We have those negotiation tactics fine tuned to best guide our clients. Our sales results speak for themselves. Our reviews from clients on Google, Facebook, Realtor, and Zillow share what our past clients say about working with us.

    Strategies to Limit Client Risk

    We use strategies in contract preparation, initial and repair negotiations, and appraisal management to limit our clients’ risks and maximize their value. We do a level of research at each stage of the transaction that is not common for our industry, in order to better represent our clients’ best interests.

    The Bottom Line

    Selling a $300,000 home with a superior strategy at 6% commission nets $282,000.
    Selling with a discount agent at 5%, and negotiating 2% to $294,000 nets $279,300.

    Who you choose to be on your side in such a significant transaction will have a far greater impact on your bottom line than the % commission.

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    About our blog

    Our agents write often to give you the latest insights on owning a home or property in the North Metro Atlanta area.

    Tana Hubbard

    Tana Hubbard NMLS# 195097


    Mortgage Consultant
    Acopia Home Loans

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